Sam Mowbray is Chief Executive of Swindon Borough Council, appointed permanently in May 2024 following a period as Interim Chief Executive. An experienced local government leader, Sam has championed organisational improvement, financial resilience and service transformation. She led the development of the Swindon Plan, a shared vision shaped by residents, businesses and partners, and is driving an ambitious programme to deliver better, more joined-up services. Under her leadership, the Council has made significant progress in improving services, strengthening organisational culture and engaging with communities. This was recognised nationally when Swindon was shortlisted for Most Improved Council at the 2025 LGC Awards, while Sam was shortlisted for Chief Executive of the Year at the 2025 MJ Achievement Awards. Passionate about public service and collaborative leadership, Sam is committed to empowering colleagues, building strong partnerships and creating lasting, positive outcomes for Swindon's residents and communities.